New National Sales Manager - UK

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Motion control specialist expands home market support with new National Sales Manager

Motion control solution provider, Trio Motion Technology, has increased its support for the UK & Ireland market with the appointment of a new National Sales Manager. Trio has appointed the experienced servo and automation application specialist, Mark MacDonell, to lead projects across the UK & Ireland with OEMs and distributors.

The announcement follows Trio’s October 2020 launch of its motion-first machine solution. Trio has designed high performance motion controllers for over 30 years and now extends its offer to OEMs with a complete machine package including controller, I/O system and servo drive & motor, capable of controlling up to 128 axes.

Strengthening the sales & applications team increases the assistance Trio provides to OEMs in the UK & Ireland, as well as continuing the support of its distribution network. Mark will work with OEMs who require high performance motion control from their machine solution and will also support distributors with Trio’s portfolio of EtherCAT Motion Coordinators.

Graduating from Keele University with a degree in electronics in 1987, Mark has worked in the industry for over 30 years, primarily within servo and automation applications. Mark’s technical experience includes both R&D and technical support while roles in product marketing and application sales have developed a detailed understanding of application requirements from around the world. Mark has worked at companies including Lenze and Control Techniques as well as taking the role of Managing Director at Gefran UK, a position he held for over five years.

“I first became aware of Trio in the early 2000s when working on key accounts at Lenze,” explains Mark. “We involved Trio controllers on various applications as even then they were more advanced than the PLC-based technology for motion-based applications, such as multi axis interpolation, which resulted in more coordinated, more accurate control.

“Trio remains the specialist in motion control and combined with the company’s expansion into machine solutions with the support of Estun, this means there's a great opportunity to help develop the control capability of the UK and Ireland’s OEMs, as well as supporting Trio’s wide base of distributors.”

Tom Alexander, global business development lead at Trio, explains that the company’s ability to provide a full machine solution required the support that Mark MacDonell could provide.

“As well as serving our distributors, Mark will be key in supporting the growing number of OEMs benefitting from Trio’s machine solution. Presenting multi-axis control, scalable I/O extension as well as servo drives and motors, Mark is very well positioned to advise machine builders requiring a motion-centric control solution.

“Mark has significant experience in motion-based applications and as a result he’ll enable machine builders to maximise their performance.”

Mark MacDonell

Mark MacDonell, national sales manager, UK & Ireland.


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